Alena Pauliuchkova
Founder & CEO
Alena is the Founder and Managing Partner of Balance Experts, where she leads the firm’s strategic direction and oversees the quality of all client engagements. A licensed CPA in Maryland, she has worked with business taxes and accounting since 2009 and brings a strong foundation in accounting, tax, payroll, and accounting software systems.
Alena specializes in complex accounting environments — from multi-entity structures to detailed financial cleanups and workflow design. Her strength lies in transforming disorganized or outdated processes into organized, efficient systems that support stability and informed decision-making.
As an advisor, Alena works closely with business owners and leadership teams, providing clear guidance, grounded insight, and practical solutions that help companies navigate both day-to-day responsibilities and long-term growth. She leads a dedicated team that shares her commitment to thoughtful partnership, strong communication, and consistent support.
She remains involved in supporting her local business community and values both professional excellence and balance in her personal life. Outside of work, Alena enjoys traveling with her family and staying grounded in the moments that matter most.
Certifications:
Certified Public Accountant (Maryland)
Xero Certified Advisor
QuickBooks Online Advanced ProAdvisor
Member, American Institute of Certified Public Accountants (AICPA)